PHILIPS
Contemporary interiors for dynamic lifestyles
IOIA took location-based photography to new heights by infusing it with a dose of authenticity and lived-in charm, all while staying true to Philips' vibrant and playful art direction for their Garment Care range.
Picture this: every shot meticulously crafted to strike the perfect balance between lifestyle allure, product intricacies, and a splash of creative ingenuity. IOIA transformed each room, catering to a diverse spectrum of interiors that speak to various audiences.
Every setting was meticulously curated with styling props and designer pieces to resonate with the essence of contemporary living, elevating Philips' Garment Care range into a lifestyle statement that transcends mere functionality.
Client ~ Philips Garment Care Photographer ~ Anne Timmer
DoP ~ Amit Kumar
Production Company ~ Media Monks Art Department IOIA
2022
